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Showing posts from tagged with: user adoption

3 Ways to Get the Best ROI from Investing in iPads for Sales

Posted by Ron Snyder in Other | 0 comments

By Ashley Furness, Guest Blogger and Market Analyst for Software Advice, a research site. Dimensional Research recently reported an impressive 78 percent of employers planning to deploy tablets across their organization in the next year (83 percent of which chose the iPad). But oddly more than half have yet to define a clear implementation strategy. “We talk to companies all the time where they literally purchased iPads for their team with no idea of what they were going to be doing with them,” said Matthew Suggs, vice president of enterprise sales at Mediafly Inc., a company that develops iPad sales tools. With all the hype around using iPads for sales, it's easy to imagine the device as some sort of silver bullet for increasing productivity. But unfortunately, an iPad alone won't be a game changer for your team. Like most technology investments, a clear rollout strategy is needed to ensure management gets the most bang for their buck. So this week, I set out to find experts top tips for getting the most from their Apple upgrade.